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Availability
Available
2523
Other
17
Type
Book
2368
e-Reading
72
ePress Journals
2
ePress Research
1
Journal
170
Format
Music
2
Other
2
Print
2018
UTS Theses
8
Video and DVD
217
Web
506
Location
City Campus
1837
Kuring-Gai Campus
541
Online
504
UTS Subject
21778 Resource Mobilisation
1
21821 Grassroots Organising For Global Change
1
24210 Integrated Marketing Communications
3
24223 New Product Analysis And Management
2
24510 Advertising Research
1
24710 Buyer Behaviour
2
24730 Marketing Strategy
1
24734 Marketing Management
1
24736 Marketing Communications
2
247363 Marketing Communication
2
24742 New Product Management
1
24790 Business Project: Marketing
2
27116 E-marketing And Management Of Services
1
27185 The Tourist Experience
1
27194 Event Sponsorship And Revenue
1
27642 Tourism Marketing
1
27715 Sport Business
1
27734 Marketing For The Experience Industries
2
27767 Tourist Behaviour
1
50651 Strategic Brand Advertising
16
50652 Advertising Professional Practice
1
57024 Managing Public Communication Strategies
1
57053 Book Publishing And Marketing
1
57131 Inventive Media Advertising
7
58116 The Ecology Of Public Communication
5
58118 Principles Of Advertising
9
58129 Advertising Campaign Practice
36
58226 Media, Mediation, Power
2
58229 Brand Advertising Strategies
15
58230 Professional Advertising Practice
3
58312 Integrated Communication
7
58317 Transnational Media
3
58324 Investigating Media, Reflective Practices
2
59330 Advertising Practice
8
59333 Advertising Strategies
22
87555 Vc
1
95568 Digital Sound And The Moving Image
1
976451 Contemporary Spain
1
Advertising And Promotions Management
2
Design Practice: Istp Brief: Branding
1
Design Signs And Symbols
1
DSAS001 Signs And Symbols
1
FSC201 Society And Culture
1
Grassroots Organising
1
Tourism Marketing (undergraduate)
1
UTS Lecturer
Aleksandra Hadzelek
1
Andrew Jakubowicz
3
Anurag Hingorani
3
Bamford Vicki City Campus
1
Bronwen Dalton
1
Bruce Perrott
2
Catriona Bonfiglioli
2
Daryl Adair
1
David Waller
3
Debra Adelaide
1
Ian McDonnell
2
Jenny Green
1
Kyuseop Kwak
2
Lee, Penelope Insearch
1
Linda Leung
1
Lynne Freeman
2
Mai Hansford
5
Ralf Wilden
1
Robert Crawford
14
Robert Harris
3
Ruth Spence-stone
58
Sadokierski, Zoe
1
Small, Jennie
1
Turner, Rosalind Insearch
1
Valeria Noguti
2
Vicki Bamford
7
Language
Chinese
30
eng
2
English
2536
French
3
German
10
Italian
3
Japanese
15
Javanese
1
Multilingual
3
Spanish
5
Unknown
5
Author
Aaker, David A
5
Aitchison, Jim
6
Alchin, T. M (Terry M.)
3
Allen, Cliff 1948-
3
Arens, William F
5
Atwan, Robert
2
Barban, Arnold M
3
Bartos, Rena
3
Belch, George E (George Eugene)
7
Bellaire, Arthur
2
Berman, Margo 1947-
3
Blakeman, Robyn 1958-
3
Bly, Robert W
5
Bogart, Leo
3
Book, Albert C
6
Bovée, Courtland L
3
Brierley, Sean
3
Burtenshaw, Ken
3
Burton, Philip Ward 1910-
7
Caples, John
4
Chunawalla, S. A
3
Clow, Kenneth E
3
Corkindale, David
2
Cronin, Anne M 1967-
4
Davis, Martyn P
3
Diamond, Jay
2
Dirksen, Charles J
3
Dru, Jean-Marie
3
Du Plessis, Erik
3
Dunn, S. Watson (Samuel Watson) 1918-
4
Engel, James F
5
Ewen, Stuart
3
Fearn-Banks, Kathleen
3
Fletcher, Winston
4
Fox, Roy F
3
Garfield, Bob
3
Goldman, Robert 1949-
3
Hart, Norman A
3
Heath, Robert 1947-
3
Jamieson, Kathleen Hall
6
Jarboe, Greg 1949-
3
Jefkins, Frank 1920-
7
Jewler, A. Jerome
6
Jones, John Philip
10
Jugenheimer, Donald W
3
Kaatz, Ronald B
3
Katz, Helen E
3
Keller, Kevin Lane 1956-
3
Kelley, Larry D 1955-
8
Kleinman, Philip
3
Kleppner, Otto 1899-
4
Lee, Kelvin
3
Leiss, William 1939-
3
Levinson, Jay Conrad
8
Lewis, Herschell Gordon 1926-
4
Lindström, Martin 1970-
3
Linn, Susan
3
Lois, George
4
Mahon, Nik
3
McFall, Elizabeth Rose
3
Meadows-Klue, Danny (Founder and CEO, Digital Strategy Consulting, UK)
3
Meeske, M.D.
3
Meeske, Milan D
5
Mooij, Marieke K. de 1943-
5
Morgan, Nigel
4
Moriarty, Sandra E (Sandra Ernst)
5
Mueller, Barbara 1958-
4
O'Guinn, Thomas C
6
Odih, Pamela
4
Ogilvy, David 1911-
7
Packard, Vance 1914-
3
Patti, Charles H
4
Percy, Larry
7
Phillips, Michael 1938-
3
Piety, Tamara R
3
Pricken, Mario
4
Rapp, Stan
3
Ries, Al
6
Roberts, Kevin 1949-
3
Rossiter, John R
13
Russell, Thomas 1941-
3
Schultz, Don E
7
Shimp, Terence A
8
Simon, Raymond
3
Sissors, Jack Zanville 1919-
6
Springer, Paul
3
Sullivan, Luke
4
Surmanek, Jim
3
Sutherland, Max
3
Tellis, Gerard J 1950-
3
Tonge, Rob
3
Trout, Jack
5
Turow, Joseph
4
Tuten, Tracy L 1967-
3
Veloso, Maria
4
Weilbacher, William M
4
Wells, William 1926-
4
Wheeler, Alina
4
White, Hooper
3
Zimmerman, Jan
3
Publication Year
2013
17
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102
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82
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100
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144
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115
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84
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81
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60
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72
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92
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83
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72
2000
75
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58
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68
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57
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66
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58
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47
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55
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50
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49
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48
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55
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61
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43
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56
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46
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43
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33
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36
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27
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31
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37
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41
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22
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16
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25
1973
20
1972
11
1971
19
1970
15
1968
14
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14
1961
6
1960
17
1952
1
1945
10
0ther
69
Academic Skills
Academic Writing - Grammar
1
Academic Writing - Summarising
1
Special Collections
Kohler Collection
1
Leisure Reading
2
Norman Lindsay Collection
1
Reserve
53
Subject Resources
109
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6
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2
Database
Business source complete
43
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40
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32
MasterFile Premier
17
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15
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7
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7
Zhongguo qi kan quan wen shu ju ku (Web)
5
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5
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3
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3
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3
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2
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1
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1
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1
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1
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1
More...
Keyword:
advertising ×
Showing
1
to
50
of
2613
Relevance
Author
Call Number
Last Borrowed
Title
Publication Year
UTS Subjects for
advertising
24510 Advertising Research
50651 Strategic Brand Advertising
50652 Advertising Professional Practice
57131 Inventive Media Advertising
58118 Principles Of Advertising
58129 Advertising Campaign Practice
58229 Brand Advertising Strategies
58230 Professional Advertising Practice
59330 Advertising Practice
59333 Advertising Strategies
Advertising And Promotions Management
Advertising
Author
Brasch, Nicolas 1961-
Publisher
Port Melbourne, Vic. : Pearson Australia, 2010.
Format
Print
Kuring-Gai Campus - Level 3 - Curriculum - Pink
659.1 BRAS
Available
×
Advertising
This is
advertising
Author
Williams, Eliza
Publisher
London : Laurence King, 2010.
Format
Print
City Campus
659.1 WILA
Available
City Campus
659.1 WILA
Available
×
This is advertising
Advertising
Author
Crawford, Robert
Publisher
Dniversity of Technology, Sydney
Format
Web
Online
Available
UTSePress Research
×
Advertising
Advertising
Author
MacRury, Iain
Publisher
London : Routledge, 2007.
Format
Print
City Campus
659.1 MACR
Due 14-06-2013
×
Advertising
Advertising
Additional Title
Career FAQs advertising
Author
Jacobs, Heather
Publisher
Ultimo, N.S.W. : Career FAQs, 2006.
Format
Print
City Campus
659.102394 JACO
Available
Kuring-Gai Campus - Level 5
659.102394 JACO
Available
×
Advertising
Advertising
Author
Yeshin, Tony
Publisher
London : Thomson Learning, 2006.
Format
Print
City Campus
659.1 YESH
Available
City Campus
659.1 YESH
Available
×
Advertising
Advertising
Additional Title
Guang gao xue : cong IMC de shi dian chong xin shen shi xian dai guang gao huo dong (yuan shu di 2 ban)
Author
O'Guinn, Thomas C
Publisher
Beijing Shi : Ji xie gong ye chu ban she, 2002.
Format
Print
City Campus
659.1 OGUN
Available
×
Advertising
Advertising
Author
Chambers, Catherine
Publisher
Oxford : Heinemann Library, c2001.
Format
Print
Kuring-Gai Campus - Level 3 - Curriculum - Pink
659.1 CHAM
Available
×
Advertising
Advertising
Author
O'Guinn, Thomas C
Publisher
Cincinnati : South-Western College Pub., c2000.
Format
Print
City Campus
659.1 OGUI (ED.2)
Available
City Campus
659.1 OGUI (ED.2)
Available
City Campus
659.1 OGUI (ED.2)
Available
×
Advertising
Advertising
Author
Jefkins, Frank 1920-
Publisher
London : Financial Times Management, 2000.
Format
Print
City Campus
659.1 JEFK (ED.4)
Available
×
Advertising
Advertising
Author
O'Guinn, Thomas C
Publisher
Cincinnati, Ohio : South-Western College Pub., c1998.
Format
Print
City Campus
659.1 OGUI
Available
×
Advertising
Advertising
Author
Jefkins, Frank 1920-
Publisher
London : Pitman, 1991
Format
Print
Kuring-Gai Campus - Level 5
659.1/JEFK/238 (ED.2)
Available
×
Advertising
Advertising
Author
Pollard, Michael
Publisher
London : Penguin Books, 1988
Format
Print
Kuring-Gai Campus - Level 5
659.1/POLL
Available
Kuring-Gai Campus - Level 5
659.1/POLL
Available
×
Advertising
Advertising
Author
Cohen, Dorothy
Publisher
Glenview, Ill : Scott, Foresman, c1988
Format
Print
City Campus
659.1/COHE
Available
×
Advertising
Advertising
Author
Mandell, Maurice I
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1984
Format
Print
City Campus
659.1/227
Available
×
Advertising
Advertising
Author
Runyon, Kenneth E
Publisher
Columbus, Ohio : C.E. Merrill Pub. Co., 1984
Format
Print
City Campus
659.1/230
Available
×
Advertising
Advertising
Author
Bolen, William H 1943-
Publisher
New York : Wiley, c1984
Format
Print
City Campus
659.1/199 (ED.2)
Available
×
Advertising
Advertising
Author
Norris, James S 1915-
Publisher
Reston, Va : Reston Pub. Co., c1984
Format
Print
City Campus
659.10973/14
Available
×
Advertising
Advertising
Author
Weilbacher, William M
Publisher
New York : Macmillan ; London : Collier Macmillan, c1984
Format
Print
City Campus
659.1/226
Available
×
Advertising
Advertising
Author
Wright, John Sherman 1920-
Publisher
New York : McGraw-Hill, c1982
Format
Print
City Campus
659.1/206
Available
×
Advertising
Advertising
Author
Bolen, William H 1943-
Publisher
New York : Wiley, c1981
Format
Print
Kuring-Gai Campus - Level 5
659.1/BOLE
Available
×
Advertising
Advertising
Author
Mandell, Maurice I
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1980
Format
Print
Kuring-Gai Campus - Level 5
659.1/MAND
Available
×
Advertising
Advertising
Author
Weilbacher, William M
Publisher
New York : Macmillan, c1979
Format
Print
City Campus
659.1/179
Available
Kuring-Gai Campus - Level 5
659.1/WEIL
Available
×
Advertising
Advertising
Author
Wright, John Sherman 1920-
Publisher
New York : McGraw-Hill, c1977
Format
Print
City Campus
659.1/160
Available
×
Advertising
Advertising
Author
McGregor, Eric
Publisher
London : Teach Yourself Books, 1971
Format
Print
City Campus
659.1/103
Available
×
Advertising
Advertising
Author
Preston, Gillian
Publisher
London : Batsford, 1971
Format
Print
Kuring-Gai Campus - Level 5
659.1/PRES
Available
×
Advertising
Advertising
Author
Longman, Kenneth A
Publisher
New York : Harcourt Brace Jovanovich, 1971
Format
Print
Kuring-Gai Campus - Level 5
659.1/LONG
Available
×
Advertising
Advertising
Author
Frey, Albert Wesley 1898-
Publisher
New York : Ronald Press Co, [1970]
Format
Print
Kuring-Gai Campus - Level 5
659.1/FREY
Available
×
Advertising
Advertising
Author
Thomas, Denis
Publisher
London, Longmans [for] the Institute of Economic Affairs, 1969.
Format
Print
City Campus
659.1 THOM (ED.2)
Available
×
Advertising
Advertising
Author
Heath, R. B (Ray Brian) 1921-
Publisher
London : The Bodley Head, 1968
Format
Print
City Campus
302.23/HEAT
Available
×
Advertising
Advertising
creative : strategy, copy, design
Author
Altstiel, Tom
Publisher
Thousand Oaks, California : SAGE Publications, [2013]
Format
Print
City Campus
659.1 ALTS (ED.3)
Available
×
Advertising creative : strategy, copy, design
The Routledge companion to
advertising
and promotional culture
Publisher
New York, NY : Routledge, 2013.
Format
Print
Item Ordered
×
The Routledge companion to advertising and promotional culture
The Routledge companion to
advertising
and promotional culture
Publisher
New York, NY : Routledge, 2013.
Format
Print
Item Ordered
×
The Routledge companion to advertising and promotional culture
Advertising
: strategy, creativity and media
Author
Fill, Chris
Publisher
Harlow : Pearson Education, 2013.
Format
Print
City Campus
659.1 FILL
Off Campus
×
Advertising : strategy, creativity and media
Advertising
as culture
Publisher
Bristol, UK ; Chicago, USA : Intellect, Limited, 2013.
Format
Print
Item Ordered
Item Ordered
×
Advertising as culture
Integrated
advertising
, promotion, and marketing communications
Author
Clow, Kenneth E
Publisher
Boston : Prentice Hall, c2012.
Format
Print
City Campus
659.1 CLOW (ED.5)
Available
×
Integrated advertising, promotion, and marketing communications
Fashioning intellectual property : exhibition,
advertising
, and the press, 1789-1918
Author
Richardson, Megan
Publisher
Cambridge ; New York : Cambridge University Press, 2012.
Format
Print
City Campus
346.41048 RICH
Available
×
Fashioning intellectual property : exhibition, advertising, and the press, 1789-1918
Advertising
research : theory and practice
Author
Davis, Joel 1950-
Publisher
Upper Saddle River, N.J. : Prentice Hall, c2012.
Format
Print
City Campus
659.1072 DAVI (ED.2)
Available
City Campus
659.1072 DAVI (ED.2)
Available
×
Advertising research : theory and practice
Strategic
advertising
management
UTS Subject
58129 Advertising Campaign Practice
UTS Lecturer
Robert Crawford
Author
Percy, Larry
Publisher
Oxford : Oxford University Press, c2012.
Format
Print
City Campus - Open Reserve (2-hour loan)
659.1 PERC (ED.4)
Available
City Campus
659.1 PERC (ED.4)
Available
×
Strategic advertising management
Advertising
and anthropology : ethnographic practice and cultural perspectives
Author
Malefyt, Timothy de Waal
Publisher
London : Berg Publishers, 2012.
Format
Print
City Campus
659.1042 MALE
Available
×
Advertising and anthropology : ethnographic practice and cultural perspectives
The marketing agency blueprint : the handbook for building hybrid PR, SEO, content,
advertising
, and web firms
Author
Roetzer, Paul 1978-
Publisher
Hoboken, N.J. : John Wiley, c2012.
Format
Print
City Campus
658.8 ROET
Available
Kuring-Gai Campus - Level 5
658.8 ROET
Available
×
The marketing agency blueprint : the handbook for building hybrid PR, SEO, content, advertising, and web firms
Marketing without
advertising
: brand preference and consumer choice in Cuba
Author
Morales, Emilio 1969-
Publisher
New York : Routledge, 2012.
Format
Print
Kuring-Gai Campus - Level 5
658.834309 MORA
Available
×
Marketing without advertising : brand preference and consumer choice in Cuba
Advertising
, the media and globalisation : a world in motion
Author
Sinclair, John 1944-
Publisher
Abingdon, Oxon ; New York, NY : Routledge, 2012.
Format
Print
City Campus
659.1 SINC
Available
City Campus
659.1 SINC
Available
×
Advertising, the media and globalisation : a world in motion
Using qualitative research in
advertising
: strategies, techniques, and applications
Publisher
Thousand Oaks, Calif. : SAGE, c2012.
Format
Print
City Campus
659.1072 USIN
Available
City Campus
659.1072 USIN
Available
×
Using qualitative research in advertising : strategies, techniques, and applications
Hey, Whipple, squeeze this! the classic guide to creating great
advertising
Author
Sullivan, Luke
Publisher
Hoboken, N.J. : Wiley, 2012
Format
Web
Online
Available
Electronic resource
×
Hey, Whipple, squeeze this! the classic guide to creating great advertising
British posters :
advertising
, art & activism
Author
Flood, Catherine
Publisher
London : V&A ; New York : Distributed in North America by Harry N. Abrams, 2012.
Format
Print
City Campus
741.674 FLOO
Available
×
British posters : advertising, art & activism
Display
advertising
: an hour a day
Author
Booth, David
Publisher
Hoboken, N.J. : Wiley, c2012.
Format
Print
City Campus
659.144 BOOT
Available
City Campus
659.144 BOOT
Available
×
Display advertising : an hour a day
Utopian images and narratives in
advertising
: dreams for sale
Publisher
Lanham, Md. : Lexington Books, c2012.
Format
Print
City Campus
659.104555 UTOP
Available
×
Utopian images and narratives in advertising : dreams for sale
Online
advertising
and promotion : modern technologies for marketing
Author
Hanafizadeh, Payam 1974-
Publisher
Hershey, PA : Business Science Reference, c2012.
Format
Print
City Campus
659.144 HANA
Available
City Campus
659.144 HANA
Available
×
Online advertising and promotion : modern technologies for marketing
Bakhtin and 'interactive'
advertising
: a conceptual investigation of advertising communication
Additional Title
Bakhtin and interactive advertising
Author
Karimova, Gulnara Z
Publisher
Palo Alto, CA : Academica Press, c2012.
Format
Print
City Campus
659.101 KARI
Available
City Campus
659.101 KARI
Available
×
Bakhtin and 'interactive' advertising : a conceptual investigation of advertising communication
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