- 1 DVD (42 min.) : sd., col. with b&w sequences ; 4 3/4 in. + study guide (22 leaves)
- Additional Authors
- Alper, Loretta.Garner, Kelly.Jhally, Sut.Klein, Naomi.
- Corporate Author
- Media Education Foundation.
- Based on the book: No logo / Naomi Klein.Contents:Extras (9 min.): Virgin stretches the brand; Cool hunting & the cooptation of youth culture; Branding & BMW films; Coke vs. tap water; Mickey Mouse goes to Haiti; Benetton & political advertising; Public vs. private.Features: Naomi Klein.In English with optional English, French and Spanish subtitles.Summary: Using hundreds of media examples, No Logo shows how the commercial takeover of public space, destruction of consumer choice, and replacement of real jobs with temporary work (the dynamics of corporate globalization) impact everyone, everywhere. It also draws attention to the democratic resistance arising globally to challenge the hegemony of brands.